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Description[]

A tax incentive that makes healthy food, such as fruit and vegetables, cheaper than the higher fat or higher sugar foods. Seen as an incentive to eat well, rather than a punishment for eating badly, and thus less punative on the poor than a 'fat tax'

Political Capital[]

Implementation time: 1

Introduction cost: 3

Potential costs: 12Mn - 96Mn

Effects[]

+Health

+Poor Earnings

-Obesity

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